Trinity Financial Advisors LLC Raises Stock Position in Salesforce, Inc. (NYSE:CRM)

Trinity Financial Advisors LLC boosted its position in Salesforce, Inc. (NYSE:CRM) by 21.6% during the 4th quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 1,218 shares of the CRM provider’s stock after purchasing an additional 216 shares during the quarter. Trinity Financial Advisors LLC’s holdings in Salesforce were worth $403,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Other large investors have also recently bought and sold shares of the company. Infrastructure Capital Advisors LLC bought a new stake in Salesforce during the third quarter valued at $27,000. Clear Investment Research LLC boosted its position in shares of Salesforce by 816.7% during the 2nd quarter. Clear Investment Research LLC now owns 110 shares of the CRM provider’s stock valued at $28,000 after acquiring an additional 98 shares during the last quarter. Strategic Investment Solutions Inc. IL purchased a new position in shares of Salesforce during the second quarter worth about $33,000. Godsey & Gibb Inc. increased its position in shares of Salesforce by 300.0% in the third quarter. Godsey & Gibb Inc. now owns 120 shares of the CRM provider’s stock worth $33,000 after purchasing an additional 90 shares during the last quarter. Finally, Annapolis Financial Services LLC raised its stake in Salesforce by 135.6% in the third quarter. Annapolis Financial Services LLC now owns 139 shares of the CRM provider’s stock valued at $38,000 after purchasing an additional 80 shares in the last quarter. 80.43% of the stock is owned by institutional investors.

Salesforce Stock Down 2.8 %

NYSE:CRM traded down $9.07 during mid-day trading on Friday, hitting $317.83. 6,281,955 shares of the company’s stock were exchanged, compared to its average volume of 4,701,925. Salesforce, Inc. has a one year low of $212.00 and a one year high of $369.00. The business has a fifty day moving average price of $335.36 and a 200 day moving average price of $288.53. The company has a market cap of $304.16 billion, a PE ratio of 52.27, a P/E/G ratio of 3.21 and a beta of 1.30. The company has a debt-to-equity ratio of 0.14, a current ratio of 1.11 and a quick ratio of 1.11.

Salesforce (NYSE:CRM) last released its earnings results on Tuesday, December 3rd. The CRM provider reported $2.41 EPS for the quarter, missing the consensus estimate of $2.44 by ($0.03). Salesforce had a return on equity of 12.34% and a net margin of 15.96%. The company had revenue of $9.44 billion during the quarter, compared to the consensus estimate of $9.35 billion. During the same period last year, the firm posted $1.62 earnings per share. The company’s revenue was up 8.3% compared to the same quarter last year. Equities analysts predict that Salesforce, Inc. will post 7.48 EPS for the current year.

Salesforce Dividend Announcement

The company also recently announced a quarterly dividend, which was paid on Thursday, January 9th. Shareholders of record on Wednesday, December 18th were issued a $0.40 dividend. The ex-dividend date of this dividend was Wednesday, December 18th. This represents a $1.60 annualized dividend and a yield of 0.50%. Salesforce’s dividend payout ratio (DPR) is presently 26.32%.

Analyst Ratings Changes

A number of research firms have commented on CRM. Northland Capmk raised shares of Salesforce from a “hold” rating to a “strong-buy” rating in a research note on Wednesday, October 2nd. Guggenheim lowered shares of Salesforce from a “neutral” rating to a “sell” rating and set a $247.00 target price for the company. in a research report on Monday. Robert W. Baird raised their price target on Salesforce from $340.00 to $430.00 and gave the company an “outperform” rating in a research report on Wednesday, December 4th. JPMorgan Chase & Co. upped their price objective on Salesforce from $340.00 to $380.00 and gave the stock an “overweight” rating in a report on Wednesday, December 4th. Finally, Macquarie reissued a “neutral” rating and set a $370.00 price objective on shares of Salesforce in a report on Wednesday, December 18th. One investment analyst has rated the stock with a sell rating, seven have issued a hold rating, thirty have given a buy rating and four have given a strong buy rating to the company. Based on data from MarketBeat, Salesforce presently has a consensus rating of “Moderate Buy” and a consensus price target of $376.05.

Insider Transactions at Salesforce

In other news, CFO Amy E. Weaver sold 897 shares of Salesforce stock in a transaction that occurred on Wednesday, October 23rd. The shares were sold at an average price of $285.29, for a total value of $255,905.13. Following the completion of the sale, the chief financial officer now directly owns 52,930 shares in the company, valued at $15,100,399.70. The trade was a 1.67 % decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available through this link. Also, CAO Sundeep G. Reddy sold 413 shares of the stock in a transaction that occurred on Wednesday, October 23rd. The shares were sold at an average price of $285.29, for a total transaction of $117,824.77. Following the transaction, the chief accounting officer now owns 7,006 shares in the company, valued at approximately $1,998,741.74. This trade represents a 5.57 % decrease in their position. The disclosure for this sale can be found here. Over the last 90 days, insiders have sold 1,181,817 shares of company stock worth $404,760,429. Corporate insiders own 3.20% of the company’s stock.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.