Head to Head Comparison: Priority Technology (NASDAQ:PRTH) and MoneyHero (NASDAQ:MNY)

Priority Technology (NASDAQ:PRTH) and MoneyHero (NASDAQ:MNY) are both small-cap business services companies, but which is the better investment? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, dividends, profitability, risk, earnings and valuation.

Valuation & Earnings

This table compares Priority Technology and MoneyHero”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Priority Technology	$755.61 million	0.56	-$1.31 million	($0.65)	-8.45
MoneyHero	$88.97 million	0.49	-$172.60 million	($4.72)	-0.24

Priority Technology has higher revenue and earnings than MoneyHero. Priority Technology is trading at a lower price-to-earnings ratio than MoneyHero, indicating that it is currently the more affordable of the two stocks.

Institutional & Insider Ownership

11.5% of Priority Technology shares are owned by institutional investors. Comparatively, 30.9% of MoneyHero shares are owned by institutional investors. 76.3% of Priority Technology shares are owned by insiders. Comparatively, 19.2% of MoneyHero shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Analyst Recommendations

This is a breakdown of recent ratings and price targets for Priority Technology and MoneyHero, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Priority Technology	0	1	1	0	2.50
MoneyHero	0	0	0	0	N/A

Priority Technology currently has a consensus target price of $9.00, indicating a potential upside of 67.60%. Given Priority Technology’s higher possible upside, equities analysts plainly believe Priority Technology is more favorable than MoneyHero.

Risk and Volatility

Priority Technology has a beta of 0.98, suggesting that its stock price is 2% less volatile than the S&P 500. Comparatively, MoneyHero has a beta of 1.27, suggesting that its stock price is 27% more volatile than the S&P 500.

Profitability

This table compares Priority Technology and MoneyHero’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Priority Technology	0.74%	-9.60%	0.90%
MoneyHero	-141.71%	-417.43%	-133.92%

Summary

Priority Technology beats MoneyHero on 10 of the 13 factors compared between the two stocks.

About Priority Technology

Priority Technology Holdings, Inc. operates as a payment technology company in the United States. The company operates through three segments: Small and Medium-Sized Businesses (SMB) Payments, Business-To-Business (B2B) Payments, and Enterprise Payments. It offers SMB payments processing solutions for B2C transactions through independent sales organizations, financial institutions, independent software vendors, and other referral partners through its MX product suite, which includes MX Connect and MX Merchant products, such as MX Insights, MX Storefront, MX Retail, MX Invoice, MX B2B and ACH.com, and others, which provides flexible and customizable set of business applications that helps to manage critical business work functions and revenue performance to resellers and merchant clients using core payment processing. The company also offers CPX, a platform that offers accounts payable automation solutions, including virtual card, purchase card, ACH +, dynamic discounting, or check. In addition, it provides curated managed services; payment-adjacent technologies to facilitate the acceptance of electronic payments from customers; and Plastiq payables management software, which helps businesses in improving cash flow with instant access to working capital. Further, the company offers embedded finance and BaaS solutions to enterprise customers to modernize legacy platforms and accelerate software partners' strategies to monetize payments; and managed services solutions that provide audience-specific programs for institutional partners and other third parties; and consulting and development solutions. It serves SMB, and enterprises, as well as distribution partners, including retail and wholesale independent sales organizations, financial institutions, and independent software vendors. The company was founded in 2005 and is headquartered in Alpharetta, Georgia.

About MoneyHero

MoneyHero Limited operates as a personal finance company. It engages in operation of online financial comparison platforms and related services. The company offers its products under Money Hero, SingSaver, Money101, MoneyMax, CompareHero, Seedly, and Creatory brands. MoneyHero Limited operates in Singapore, Hong Kong, Taiwan, the Philippines, Malaysia, and Thailand. The company was founded in 2014 and is headquartered in Singapore.